Mariah Peters
CREATIVE SOLUTIONS FOR APPAREL & BEYOND
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Branding & Website Design

Sabina Tah Therapy – Branding & Website Design

When Sabina Tah came to me ready to launch her private practice, she was starting from scratch—looking to created everything from her branding and logo design, to a complete website to establish her digital presence—all while staying within her budget.

We started by creating a branding and logo package that captured the essence of her practice through color, imagery, typography, and language. And we built on that, creating a simple, clean website designed to meet her current needs while leaving room to grow as her business evolves.

For Sabina Tah's branding package we wanted to create a cohesive visual identity, blending thoughtful design elements that reflect her brand's warmth, professionalism, and approachability.

For Sabina Tah's branding package we wanted to create a cohesive visual identity, blending thoughtful design elements that reflect her brand's warmth, professionalism, and approachability.

The brand values reflect the core principles of warmth, trust, and growth, providing a foundation for the brand’s visual identity and messaging.

The brand values reflect the core principles of warmth, trust, and growth, providing a foundation for the brand’s visual identity and messaging.

The overall brand mood, captured through inspiration images, guided the direction for the visual branding, logo design, and website aesthetic.

The overall brand mood, captured through inspiration images, guided the direction for the visual branding, logo design, and website aesthetic.

We also included an aesthetic direction for her photographer to help shape the mood and feel of her brand and website.

We also included an aesthetic direction for her photographer to help shape the mood and feel of her brand and website.

From the mood board, we crafted color palettes to evoke calm, trust, and warmth. Exploring a range of warm, cool, and neutral tones, we refined the options until we found the perfect fit for her branding and vision.

From the mood board, we crafted color palettes to evoke calm, trust, and warmth. Exploring a range of warm, cool, and neutral tones, we refined the options until we found the perfect fit for her branding and vision.

We explored a variety of typography styles, including serifs, sans serifs, and scripts, ranging from light to bold and classic to modern. Ultimately, we chose a clean, classic serif font that conveys stability, strength, and familiarity.

We explored a variety of typography styles, including serifs, sans serifs, and scripts, ranging from light to bold and classic to modern. Ultimately, we chose a clean, classic serif font that conveys stability, strength, and familiarity.

Through this exploration, we developed what would become the Sabina Tah branding and identity, representing the consistency, strength and trust, that she offers her clients.

Through this exploration, we developed what would become the Sabina Tah branding and identity, representing the consistency, strength and trust, that she offers her clients.

Bringing everything together—through color, typography, imagery, and site content—she successfully launched her private practice, where she now guides her clients on their journeys of growth and development.

Bringing everything together—through color, typography, imagery, and site content—she successfully launched her private practice, where she now guides her clients on their journeys of growth and development.