background:
Trend, Concept & Color
Textile & Graphic Design
Product & Apparel Design
Applications: Adobe Photoshop, Illustrator, InDesign & Lightroom
A.I. Creative Design & Research (Visual & Written)
Tools: Midjourney & ChatGPT
Web Design and E-Commerce Platforms:
Shopify & Squarespace (Website Platforms)
Klaviyo (Email Campaigns)
As a versatile textile designer, apparel expert, and creative consultant, I bring over two decades of experience transforming concepts into dynamic, trend-forward designs. With a foundation in Industrial Design and a strong background in fine arts and graphic design, I merge technical precision with boundless creativity to deliver impactful and innovative solutions.
In recent years, I’ve embraced Artificial Intelligence (AI) tools to expand my creative capabilities and streamline workflows, pushing the boundaries of what’s possible in all areas of design. This integration allows me to deliver smarter, more efficient results tailored to modern industry demands, while also exploring the creative potential through the use of AI tools.
I’ve had the privilege of collaborating with leading brands like Athleta, Pottery Barn, JanSport, and Carbon38, leading projects in seasonal trend forecasting, print and pattern development, and product design across categories like activewear, home goods, and accessories. As a freelancer, I’ve also supported e-commerce brands by building e-commerce websites, designing compelling email campaigns, and creating brand packaging and messaging that resonates with their customers.
While at Athleta, I managed a team of seven, guiding seasonal concepts, overseeing print development, and delivering production-ready textiles. My role included close collaboration with global suppliers and factories, where I honed my expertise in textile printing techniques and material innovation. My freelance work has focused on delivering cohesive branding and tailored design solutions that elevate both emerging and established brands.
Outside of my design work, I find inspiration in the outdoors—whether hiking scenic trails, snowboarding, or capturing moments through photography and travel. This connection to nature fuels my passion for sustainable and innovative design practices, which I incorporate into my projects whenever possible.
I’m currently available for freelance opportunities and look forward to partnering with brands seeking unique, thoughtful design through textile and branding solutions. Let’s collaborate to create something remarkable.
CV available upon request.